As part of efforts to bridge the digital divide experienced by start-ups and provide high-quality digital marketing services to businesses of all sizes, the ENABLE Youth Cameroon program established the YABICS Digital Solutions Pilot Enterprise in Mfou. The venture also serves other pilot enterprises in the 14 YABICs of ENABLE Youth Cameroon.
The idea behind creating this digital marketing enterprise came from discovering that many start-ups had difficulty accessing effective and affordable digital marketing solutions. This pilot enterprise, therefore, responds to this need.