“Mr Beans” by WhyKenFotos is licensed under CC BY 2.0 (Market Intelligence Bulletin, Volume 1) Agnes Gitonga, Clare Mukankusi A key factor that influences common-bean farmers’ decisions on which seeds to acquire and grow is consumer requirements for color and size. In the eight criteria used by Market Intelligence for seed product market segmentation, color is a criterion and size
“Lead farmers” by Find Your Feet is licensed under CC BY 2.0 (Market Intelligence Bulletin, Volume 1) Agnes Gitonga, Sika Gbegbelegbe, Dean Muungani In a crop breeding context, a seed product market segment (SPMS) describes a group of farmers with similar requirements for seed products based on how the crop is used, where it is grown, and how it is
(Market Intelligence Bulletin, Volume 1) Pieter Rutsaert Tanzania is the second largest producer of groundnuts in East Africa, following Sudan, with an annual production of roughly 700 000 MT. Teams from Market Intelligence, Accelerated Breeding and Tanzania Agricultural Research Institute (TARI) are working with the Tanzania Groundnut Product Design Team (PDT)—a team whose members represent the groundnut value chain, from
(Market Intelligence Bulletin, Volume 1) Matty Demont, Bert Lenaerts, Neale Paguirigan Are you a breeder looking for market intelligence or an investor trying to allocate funding to crops and regions based on evidence? The Global Market Intelligence Platform (GloMIP) can now be publicly accessed to provide you with relevant market intelligence to support your breeding programs or investment decisions. GloMIP
“Online Survey” by Got Credit is licensed under CC BY 2.0 (Market Intelligence Bulletin, Volume 1) Berber Kramer, Carly Trachtman, Brendan Rice, Val Pede Market Intelligence Work Package 5: Institutional Scaling and MELIA aims to generate evidence on the costs, benefits, and comparative effectiveness of a transdisciplinary approach to market intelligence-driven breeding, seed systems, and investment prioritization. As a first
“Working in the rice field – Vietnam” by fotopamas is licensed under CC BY 2.0 (Market Intelligence Bulletin, Volume 1) Claire Custodio, Matty Demont Market intelligence on a staple crop such as rice is not scarce, but for it to be useful for breeders, it needs to be synthesized. We conducted the first global scan of farmer and consumer preference
The low utilization of mechanization within CGIAR-NARES breeding programs in Africa is limiting their effectiveness and potential genetic gains. Manual management restricts the number of crosses and progeny assessments that can be performed, also affecting the uniformity and quality of nurseries and trials. Facility Upgrade and Mechanization Improvement, a fifteen-million-dollar project part of Crops to End Hunger, a multi-funder broad
A faster and easier way to order and track key services A new Breeding Resources Service Request Portal is now available to make it easier for users to request and track a large range of CGIAR breeding support services. The Portal is the next phase of the Breeding Resources Initiative‘s service request and tracking platform – which launched earlier this