Inclusive communication campaigns drive the adoption of improved seeds in Uganda
Smallholder farmers from the Butaleja district of Eastern Uganda have long faced barriers to accessing and adopting high-quality seeds of improved varieties. Entrenched social norms, limited knowledge, and poor agricultural management practices have hindered the uptake of these high-quality seeds that could boost productivity, resilience, and livelihoods. However, a concerted effort by Work Package 6 of the Seed Equal CGIAR