Breaking barriers to uptake of improved sorghum in Burkina Faso, one social media post at a time
A small number of farmers pioneering seed production of a novel sorghum variety in Burkina Faso are also breaking new ground on social media. Turning the spotlight on Soubatimi, the new sorghum variety that the AVISA Project is disseminating, they have shown a way around one of the biggest roadblocks to Africa’s uptake of game-changing improved crops– unawareness. “Right from