Increasing fruit and vegetable intake on low-income population in Vietnam and Nigeria through food systems innovations - Nigeria Market Level Assessment Report

Using retailer sample from two market (180 retailers) and two neighborhood (87 retailers) locations, this Market Level Assessment (MLA) reveals overlaps and parallels in retailer characteristics, business modules as well as returns on investment. The MLA was carried out across four fruit and vegetable groups peculiar to the Nigerian environment namely Dark Green Leafy Vegetables (DGLV), Vitamin A Rich Fruits (VARF), Other Fruits (OF) and Other vegetables (OV).

The project is coordinated by Wageningen University in collaboration with CGIAR Centers Bioversity International, the International Center for Tropical Agriculture (CIAT) and the International Food Policy Research Institute (IFPRI), the University of Ibadan, Hanoi Medical University, the National Institute of Nutrition (NIN, Vietnam), and Rikolto.

Shittu, Oluyemisi; Adeyemo, Temitayo; Samuel, Folake